- Source: Half-Baked Futures - Newsletter ;
Keywords: permanent notes
- #technology #communication #social
- Relevant Notes:
Communicative friction describes ==the aggregate effect of many tiny barriers to self-expression on a social platform.==
- E.G. moment of hesitation before sending message, editing a post multiple times, activation energy for scheduling/joining a call
- Adding friction can make engagements more purposeful and thoughtful.
- It’s vital in designing vibrant social experiences. It shapes the who, what, when, where, and why of the platform.
- E.G. which behaviors should be effortless v.s. filtered !