Sonder

Last updated Aug 15, 2023

• Source: Seth Godin; Sources/This is Marketing - Book
• Keywords: Cards/permanent notes
  • #philosophy #people #words #psychology
• Relevant Notes:
  • Cards/Everyone always acts in accordance with their internal narratives
  • Cards/context collapse
  • Cards/Absolute Certainty versus Wonder

• Typical definition: that moment when you realize that ==everyone around you has an internal life as rich and as conflicted as yours.==
• This is Marketing:

  • Cards/Sonder is the generous act of accepting that others don’t want, believe, or know what we do—and have a similar noise in their heads.