McDonaldization
# Reference
- Source: Sources/The McDonaldization of Education - the rise of slow - Essay
- Keywords: Cards/permanent notes
- Relevant Notes:
# Notes
- coined by George Ritzer
- also known as “need for speed”
- the process by which the ==principles of the fast food industry are coming to dominate== more and more sectors of the world
- Four characteristics of this worldview:
- Efficiency
- Predictability
- Calculability (quantifiable results)
- Control (or at least the illusion of it)